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Innovation in research and product design, investment in people and products, and total commitment to support and after sales service have firmly established Atlas as one of the world’s leading suppliers of loader cranes – cranes with a reputation for reliability, performance and unrivalled whole-of-life costs.

The predominant brand in the UK commercial market, the company is also a major supplier of specialist loader cranes to the military and can point to an exceptional record of success stretching back to 1968. Since then the company has supplied more than 2,300 military cranes, for a variety of different applications, many of which are expected to remain in active service until 2036.

Headed by a dedicated military product support manager with 25 years of experience, the company operates a specialist division with its own dedicated fitting facilities and specially trained service engineers.

This team prides itself on the long-term relationships and the close rapport it has with its military customers.Supplying this exacting market requires a range of knowledge, technical competence and on the ground support that is well beyond the ordinary. Atlas recognises this fact and has long enjoyed a reputation for being flexible and responsive to the particular needs of this unique sector.

Typical of this approach is the provision of a complete refurbishment service for military cranes and individual crane components to maximise both working life and operational performance.

It all adds up to a company whose customers, both commercial and military, can enjoy the security and confidence that comes from dealing with a single, highly responsive and totally committed source. A manufacturer that has long time experience of supplying cost-effective solutions that deliver real benefits – both in theatre and financial.